Wisconsin Newspaper Networks Ad Copy

Customized Newspaper Advertising (CNA) is your smart source for Print + Digital media planning and placement. We specialize in trusted media options that reach your target. The Wisconsin Newspaper Association, in partnership with Customized Newspaper Advertising, offers member newspapers the opportunity to participate in two advertising networks; Statewide Classified and 2x2/2x4 small space display networks. This is a revenue generating opportunity for your local paper and if you are not currently a member, contact us for more information.

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2x2 and 2x4 ad copy for run week: May 27, 2024

Below is the ad copy for both the classified and 2x2/2x4 ads.

Please download ads based on the region your newspaper is located. Updated weekly on Thursday to run the following week.

These networks are a primary revenue source for Wisconsin Newspaper Association.

See why more than 200 Wisconsin newspapers are already signed up!

Consider these benefits of participating in the Wisconsin Newspaper Networks:

  • Kitty Checks: 10% of every ad sold goes into a kitty, which is distributed annually to participating newspapers. In 2019, newspapers that participated in both networks received approximately $200.
  • Additional Revenue for your newspaper: Any participating newspaper can sell the newspaper network. Earn 50% INSTANT COMMISSION on any sale.  This is a unique opportunity for newspapers to upsell current customers into the network and offer regional or statewide coverage to their customers.  See below for more information.
  • Support the Wisconsin Newspaper Association: The networks program is a revenue generating program for the WNA and helps to fund programming and the annual Convention!

Did you know that Wisconsin newspapers sold more than $63,000 in network ads in 2021! Selling into the network is an easy upsell to current customers!

Download media kits to assist in selling the network at your local paper.

Participating newspapers should use the forms below to place ads into the networks:

Contact Customized Newspaper Advertising at 1-800-227-7636 or email networks@cnaads.com